IceWarp Booth Buddy

Your Exhibition Day

Work the Floor

11. Escalate where necessary

11. Escalate where necessary

Golden Rule

Don’t guess. Escalate.

Confidence includes knowing when to involve someone else.

If you do not know the answer:

  1. Capture the question.
  2. Confirm what the visitor needs.
  3. Set a clear expectation.
  4. Route to the right person.
  5. Record the follow-up.

Example:

“I don’t want to guess on that. I’ll capture your question and connect you with the right technical person.”